Activation

Precision, but not at the expense of privacy

Activate fully customizable programmatic segments using consumer-permissioned, first-party data

Target historical and real-time merchant and product-level spending behavior on millions of consumers

Trust your segments are built with data from panelists who have granted explicit permission and transparently shared for financial services

First-party commerce data on the merchant and product-level allows you to measure campaign performance using online and offline sales

Enable smarter, quicker optimizations with real-time visibility into which ad impressions are driving conversions most efficiently

Pair a massive, permissioned consumer panel with best-in-class modeling capabilities to reach up to 400M devices

Build custom segments and activate them across all major DSPs and social channels

Find our off-the-shelf taxonomy in many major DSPs or within the Liveramp Data Store for seamless syndication

Activate custom segments with our partner SSPs, enabling real-time sales measurement

Access our full firehose of permissioned first-party data to build your own custom solutions

Learn more with Attain

Get access to online and in-store commerce data, and see the whole picture.